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Marketing Company Case Study on Recovery and Continuity Solutions

Company: Full-Suite Marketing Company in Oakville

Overview: Fusion was approached by a full-suite marketing services company based in Oakville to help resolve their ongoing IT challenges. They came to us after investing significant energy and resource into IT issues with a previous provider with mixed results.

Business Challenge: 
This marketing company had a system installed by a past provider that was unable to meet their needs. They were becoming crippled by outages and delays that were severely impacting the business and their reputation as a top-shelf service provider. They could not get clear answers from their IT provider and were unhappy with the customer service response time they were receiving.

Fusion began with a surgical approach in correcting the shortfalls. By updating a firewall to address some security concerns, updating email and introducing other management tools, we provided visibility into the systems that was not possible before.
One of the harder lessons they unfortunately learned was the importance of the right kind of backup, recovery and continuity solution. They had invested heavily in a backup solution that was unable to meet their business requirements or even able to be tested successfully. At a fraction of the cost, we implemented a recovery and continuity solution that was able to restore files and maintain operations if their core systems went offline for any reason.

After addressing the key issues and immediate risks faced, Fusion worked with the client to bring them into compliance with technical guidelines laid out by their customers. Complying with those guidelines is crucial to the business, and in the past, they had insufficient guidance and no real or measurable results from the previous IT provider. That gap had prevented the growth they were looking to achieve.